Demand Generation Lead (Remote) Job at Maker, Burlingame, CA

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  • Maker
  • Burlingame, CA

Job Description

Role Overview
  • Create a robust marketing plan, working closely with key stakeholders.
  • GTM strategy planning.
  • Segment the market and develop a plan to acquire new clients using innovative online channels.
  • Scaling up outbound & creating inbound strategy.
  • Creating successful ABM campaigns.
  • Experience with email automation tools like outreach.io and CRM tools like Salesforce.
  • Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
  • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email campaigns.
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.

Must Have
  • Willingness to work in high-paced startup environment.
  • Experience working with early-stage startups and in martech/ecommerce domain.
  • Strong attention to detail.
  • Good organization and planning skills.
  • Excellent written and verbal communications skills.
  • Excellent attitude and desire to learn.
  • Must have experience designing digital marketing, content marketing, SaaS product marketing strategies for startups.

Location of work : EST/PST (Remote)

Job Tags

Remote job,

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